Online real estate is a fast growing trend in the modern world which is controlled by computer and internet. Online Real estate business at present is the most convenient option. All bigger real estate firms have their own websites and they prefer to advertise more online vis a vis offline. The present Computer age crowd has much easier access to Internet and they prefer to use it more than any other means to communicate worldwide. The growing number of internet users made the real estate business people shift to online advertising from their old traditional way of advertising. Online real estate advertising companies and agents allow attachment of videos, photos and documents. This in turn gives wider information and looks more attractive and impressive to the people who are looking for such a property at online real estate portals and websites. Thus a website enables one firm to exhibit all their properties at the site. Continue reading
Tag Archives: real estate marketing
Buying a House During Monsoon is Beneficial
The monsoon is usually considered as a lean season in terms of sales for the developers. It’s not just the weather that affects the purchase of property, but also because it is considered inauspicious to buy anything for about two weeks during this period (because of shraadh or pitrapaksh). Buyers prefer to wait till the festival season to buy real estate. So, in order to increase sales, developers are willing to offer ‘monsoon discounts’.
Many people postpone buying a house during these months. This adds to the existing inventory of the real estate developer. The builder, on their part, wants to get relieved from it so he can start a new project in the upcoming festival season. Also, they would need some liquid cash in hand for the new projects.
While only a handful of developers advertise it as a ‘monsoon discount’, most are willing to offer lower rates to serious buyers. The significant of discount varies for different cities, depending on how badly it is affected by the monsoon. So, in Mumbai and Kolkata the quantum of discount is likely to be higher than that in Delhi and Chennai. In Mumbai, a buyer can expect discounts ranging from 10-20%, a Mumbai-based real estate marketing company.
Besides the entice of discounted property prices, buyers can also avail of the monsoon special offers on home loans by banks.