A fresh approach to owning expensive assets: India’s fractional ownership model

The post-pandemic surge in mobility and leisure travel has led to an increasing mainstreaming of India’s fractional ownership. Furthermore, although economies like the US, UK, and China—all of which have sizable populations of the world’s wealthy- have seen a sizable market for fractional ownership, the Indian market was small until recently. That, however, is changing fast.

Fractional possession enables people to invest in pricey assets like real estate, private planes, yachts, etc. Splitting their ownership costs into more affordable shares has caused a shift in the domestic luxury market in recent years. Another name for it is co-ownership, which enables several investors to profit from increases in an asset’s market value and rental income.

Through platforms for fractional ownership, a substantial amount of investments made in this model are finding their way into the residential and commercial real estate markets. Through these business ventures, high-net-worth investors can access assets typically owned by more affluent peers. The hassle-free model helps owners overcome the drawbacks of sole ownership, which is hampered by costly outlays, lack of transparency, and management issues. Additionally, professionally managed finances, upkeep, and legal matters are typical in fractionally owned properties. These benefits, which give owners a hand-off investing experience, are further propelling the trend.

According to the co-founder and CEO of your fractional ownership company, Sravan Gupta, this is the personalized experience each owner receives upon check-in. The company recommends owners write down their requirements before check-in to provide a seamless experience. Many options are available, ranging from how many cans of chilled beer to have on hand to which air freshener to use to greet visitors. In addition, offerings like specially trained personnel and on-demand chefs have enhanced the model’s appeal. The market for fractional ownership properties in India grew by 65%, from $ 5.4 billion in 2020 to $8.9 billion in 2025, at an annualized rate of 10.5%, according to data from Knight Frank.

According to Vimal Nadar, Senior Director and Head of Research at Colliers India, “the trend has been influenced by many factors, including the affordability of premium properties becoming less accessible, shifting investment and lifestyle preferences, and the proliferation of start-ups and investment platforms. “Underlying assets are farms, vacation homes, and commercial real estate, but the second-home segment has the most activity. Furthermore, more and more investors are purchasing second homes in well-known tourist locations like Alibag, Lonavala, Goa, Kodagu, Rishikesh, and Shimla.

Although the market is expanding quickly, according to Amit Goyal, MD of Sotheby’s International Realty in India, it has yet to reach its full potential. “Currently, properties valued between 10-20 crore are being converted into vacation homes. The majority of co-owners are six to ten people. That is where the Indian market is more concentrated, he claims. For example, Yours deals in properties valued at 5-20 crore.

These belong to eight equal shares residing in places like Goa, Alibaug, and Nilgiris. For every property, the co-owners own shares in a purpose vehicle (SPV) set up by the platform. Research from around the world supports this as well; according to our calculations, eight is the ideal number to divide up the ownership of a second residence. It grants each shareholder about 45 days of ownership annually,” adds Gupta.

One company that offers fractional ownership of premium commercial real estate is Strata, which operates in Bengaluru. According to Sudarshan Lodha, co-founder and CEO of the company, professionals, including lawyers, doctors, and even entrepreneurs, are showing interest in the space. “Getting exposure to the real estate market is their primary goal. Additionally, professionally owned and managed commercial assets are currently a profitable option,” he claims. But problems still exist. The desire for fractional ownership among investors is “still limited due to the lack of a standardized framework, independent valuation, and proper due diligence,” according to Colliers’ Nadar. In response to these worries, the Indian market regulator Sebi has suggested that fractional ownership platforms fall under its purview. According to Nadar, HNI’s involvement in the model will raise the regulatory framework’s promotion of supply-side maturity and consolidation.

Beyond real estate, the co-owners are keen on yachts and private planes. The market for these, however, is still nascent, says Sotheby’s Goyal. One of the main disadvantages, he claims, is that Indian cities are not suitable for housing and hosting yachts. “For this reason, it is uncommon to find an Indian-owned yacht parked in India. One of the few companies that provides luxury yacht fractional ownership is Champion Yacht Club, situated in Bengaluru. A fractional owner can spend 1.25 – 24 crore per share annually for six weeks on their yacht. In the meantime, the market for fractional ownership of private aircraft is broader and is growing due to the rise in HNIs in the nation. In addition to offering a premium experience, private jets, unlike yachts, reduce the time spent traveling, even for business rather than just leisure travel. Experts claim that this works in the jets’ favor.

Luxury as we know it is undoubtedly changing, whether with private aircraft, yachts, or second homes at sought-after vacation spots; fractional ownership is also quickly gaining popularity.  

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