FOR IMMEDIATE RELEASE
Noida, U.P, India – Mar 14, 2008 – A high growth in Indian real estate, property sale, purchase and renting is fueling real estate advertising through the Internet. The changing lifestyle and growth of Internet usage has created phenomenal interest in online marketing amongst property sellers, builders, dealers and buyers alike.

The launch of Beta version of PropertyWala.com™, by Efextra eSolutions Pvt Ltd, a Noida based DOTCOM company, brings an attractive alternative to expensive advertising. “PropertyWala.com offers the most comprehensive and user friendly property advertising services free for buyers and sellers in India and abroad. The site has been developed from the ground up with ease of use and web standards in mind. Even the first time users, therefore, should feel at home.” says Saurabh Gupta, CEO.

Property buyers & investors can get comprehensive details of properties advertised with the features such as video tours, locations on the satellite map and a number of photographs/layout plans. This offers buyers an unmatched perspective of the desired property, just short of an actual site visit, from the comfort of their home or office. Besides the resident buyers and investors, these features will be specifically more useful to PIO/NRIs living abroad as they will be able to make a better choice with PropertyWala. Further, the quick interaction between buyers and sellers through the instant e-mail and SMS alerts from the site will save a lot of time and effort in finalising a deal.

“In addition to the usual features, PropertyWala.com offers latest Web 2.0 features like detailed user profiles/visiting cards, social networking for realtors, real estate news, property search results with RSS feeds and Google maps, etc. all in a clean and uncluttered design based on web standards like XHTML and CSS” according to Mukesh Agarwal, Senior Software Developer.

Due to its multitude of the features, their proper implementation and the convenience of use, PropertyWala.com is a perfect online destination for everyone interested in Indian real estate. Sellers interested in advertising their properties for sale or rent can logon to www.propertywala.com for a simple 2 minute registration (optional for buyers).

About Efextra

Efextra ( www.efextra.com ) is a privately funded DOTCOM company based in Noida/Delhi with a presence in the US. The company has an extensive experience working on some of the top US based web portals and is now entering the Indian DOTCOM arena. PropertyWala.com is Efextra’s first web portal for the Indian market and there are many more in the pipeline.