Mothercare-DLF JV

Mothercare, a UK retailer for kids and expectant mothers, is forming a JV with DLF. While the company would continue its existing franchisee agreement Shoppers Stop, it hopes that the new JV will give it greater control over its Indian operations and ability to expand quickly in one of the fastest growing economies.

Mothercare was committed to its ongoing expansion in the Indian market. The company has twenty-one stores in affiliation with Shoppers Stop. Mothercare had been in discussions with DLF and the Tata Group retailer trent for a possible equity partnership in India.