The concept of branded homes is becoming popular these days. The builders are developing ultra-luxury projects in collaboration with renowned brands.
Maria Sharapova is one of the ambassadors of a branded homes project.
BANGALORE: Owning a home worth Rs.10 to Rs.25 Cr is nothing impossible for any HNIs or top class people. Those who have enough to spend on homes are now demanding branded homes.
Yes, the demand for branded homes is increasing in India. This is why the builders are running after international brands. Some of the developers have successfully tied up with some international brands.
The sluggish real estate market and fall of home sales prompted the Indian developers to seek some other ways to woo the buyers. They find it best to introduce some international figures to promote their projects.
Homestead developers tied up with Maria Sharapova and Michael Schumacher. Both the tennis queen and the F1 legend will endorse one each project of Homestead.
It means that the concept of luxury has changed over the times. If earlier it was all related to some amenities and facilities, it is now no more related to amenities and facilities. Continue reading →
A leading private equity fund, Ireo, which is dedicated to the Indian real estate sector with nearly $2 billion of funds, has annunciated the launch of the tallest residential towers in Gurgaon which would be called Victory Valley.
There will be adjacent mid rise options along with the three high-rise residential towers which would essentially be the tallest towers across the whole North India. This Victory Valley will come up with a wide range of choices for the consumers, varying from the 2 BR apartments to 5BR apartments in penthouse/ simplex/ duplex formats. It would have 51 stories.
There will be total 762 flats in the tower. The inaugural base price is Rs 5,500 per sq feet for the bookings of the flats. As per the company plans, the project is likely to complete within 3 years after the commencement of construction.
This project is located at Sector 67, Gurgaon and is spread in an area of 25 acres. Security, comfort and convenience will be the three major pillars of this tower.
Global real estate giant IREO will invest 500 million dollars in various infrastructure projects in India.
IREO is already one of the largest investors in the country’s real estate sector. The company currently has thirteen projects and is in the process of constructing an IT SEZ in Pune. The company has projects in many states including Haryana, Punjab, Tamil Nadu, Maharashtra and Delhi. The company said it would develop an eight million square feet housing project in the next one year.