Tatas expanded their affordability drive to the housing sector by launching flats for Rs 12.73 lakh for a two bedroom unit.
Tata Housing Development Company launched its ‘New Haven’, offering 1,300 apartments, including 2 BHK (bedroom, hall and kitchen) and 3 BHK homes, starting at Rs 12.73 lakh with a minimum size of 670 square feet.
The Tatas began their affordability drive in the housing sector earlier in May by offering one bedroom flat at prices starting from Rs 3.9 lakh at Boisar in Mumbai.
Conceptualized as a national brand, New Haven will meet the home-buyers’ full spectrum of lifestyle needs at an affordable cost, the company said in a statement.
According to the statement, after the launch of New Haven at Boisar in Mumbai, it will be expanded across the country mainly in the Tier I and II cities. Consumers can book an apartment with an initial payment of 10% of the total sale price as booking amount.
New Haven, spread across 35-acres, will offer self- contained homes and provide consumers with facilities such as club house and community center.